Wakuda is a UK-based online marketplace that celebrates and sells unique, culturally rich gifts and lifestyle products exclusively from Black-owned businesses, featuring everything from jewelry and fashion to home decor, art, and greeting cards that represent African and Caribbean cultures, aiming to connect shoppers with authentic, story-driven items. It's a platform to discover and support Black creatives, providing a space for products that reflect heritage and empowerment, with offerings like African-inspired accessories, Black greeting cards for various occasions, and unique home goods, all curated for meaningful gifting.